Le Résumé

Lauren Robinette
[email protected]

Summary of Qualifications
Extensive and well-rounded understanding of design elements and principles; highly skilled in creative thinking, design, and execution. Enjoy developing and managing projects through all stages of the design process from initial concepts, quick sketches, user flows and wireframes to polished visual designs. Passionate about engaging user experience and eager to collaborate, learn, and tackle diverse challenges each day.

Workday – UX Designer
1.2014 – Present

Tapjoy – UX Design Lead – Dashboard
9.2013 – 12.2013
• Responsible for the UX and UI of Tapjoy’s business-to-business dashboard
• Develop a thoughtful experience that transforms the dashboard into a self-service product
• Created a new process for Product and Engineering to partner with design in order to develop user-centered products
• Closely coordinate with UX Researcher to develop user testing prototypes
• Work closely across multiple teams in order to create new product concepts and wireframes

Electronic Arts – Interaction Designer
4.2012 – 8.2013
• Responsible for the user experience of, EA’s next generation digital distribution platform for games
• Improved the user experience of Origin eCommerce by helping redesign worldwide

• Widgetized ‘Buy Now’ pages across EA, benefitting the user and creating a strong unified brand for the company
• Created flows for global identity system for users across all platforms, including web, client, mobile, and console
• Developed IA maps of the user’s journey to create a seamless experience between game teams and users
• Successfully worked with outside agencies while providing detailed wireframes and design justifications to developers
• Created cross-platform designs which provide solid, concise, and consistent interactions that further the brand
Efficiently partnered with Product, Engineering, and Operations while explaining the importance of UX across all platforms

Wikia – Interaction Designer
4.2009 – 4.2012
• Helped Wikia premium sales team double advertising revenue from 2009-2010
Managed a small team of sales and marketing designers
• Developed and maintained new product style guide that aligns design and front-end engineering
• Redesigned Wikia’s core feature, Rich Text Editor, while working closely with front-end developers to execute design
• Lead designer on numerous projects – responsible for evolving the experience and visual aspects of new products
• Collaborate with creative director and UX director to develop new user- facing products and tools
• Created initial concepts, wireframes, user flows, and multiple visual designs per product

• Worked closely with engineering to unify user experience and UI details throughout the site, reusing code when appropriate

Freelance – Branding, print, and web design
 3.2007 – 6.2011
• San Francisco Ethnic Dance Festival 30th Annual commemorative tote bag competition won
• Created logos, brand identities, and printed collateral for various clients, including Invisible Children and ConnectWell
• Designed website, interactions, and wrote copy for

Expert in the latest versions of Photoshop, Illustrator, and InDesign, but enjoy starting work in Omnigraffle. Working knowledge of JavaScript, CSS, HTML, and other web standards. Of course, no stranger to whiteboards, dry-erase markers, pen, and paper. Colors for Life Board Member, Iron Man fanatic, avid Funko Pop! collector, dog lover.

Fashion Institute of Design and Merchandising
Associate of Arts Degree in Graphic Design 2009

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